“The demand is there,” Meyer told Journal-News news partner WCPO 9 On Your Side. “We have people drive by every weekend who don’t come in because the parking lot is full.”
Dogberry has leased 4,740 square feet in a business park at 9964 Crescent Park Dr. in West Chester, a space more than twice the size of their present taproom they opened in January 2015 at 7865 Cincinnati-Dayton Road.
Their plan is to renovate it to install the brewhouse and brewing equipment at one end of the building, with the rest available for an L-shaped bar and tables. They believe they’ll be able to seat about 150 people at a time.
They hope to open it early next year, at which time they’ll shut down the present Cincinnati-Dayton Road taproom.
They wanted to stay in West Chester, where theirs is the only brewery, because most of their regulars are here and the demographics are right.
“People here have money,” Meyer told WCPO, and craft beer is essentially a luxury item for people with disposable income.
Small and independent craft brewers like DogBerry produced 24.5 million barrels in 2015, a 13 percent rise in volume over the previous year, according to the Boulder, Colo.-based Brewers Association.
The number of operating breweries in the United States grew 15 percent to 4,269, the most ever. Craft breweries have seen double-digit growth in eight of the past 10 years.
Beer lovers seem willing to pay an extra few dollars per pint for a locally made and better-made product, Meyer told WCPO.
DogBerry’s new location is not far from West Chester’s main retail centers, he said, and it’s surrounded by many office workers by day.
When they go home in the evening, Meyer said, “We (will) have 70 parking spaces available to us.”
Meyer and Frede, who formerly worked together in vaccine research at Cincinnati Children's Hospital Medical Center, named Dogberry Brewing it after the streets where they lived, Twinberry and Dogleg.
“It sounds better than TwinLeg,” Meyer told WCPO.
They financed the start-up with $40,000 from their own funds.
Their goal was to produce 220 barrels of beer in their first year, and they nearly made it, producing 184. This year, they expect to brew about 200 barrels.
The business is now making a small profit, they said, but declined to disclose revenue figures. It’s enough to employ five part-time employees and keep the owners working full-time.
Expanding the brewery will enable them to brew enough beer to open the taproom six days a week instead of four. It will also give them enough beer for sales at local festivals, which they do very little of now.
They hope to increase sales outside the taproom to about 20 percent of total sales.
Their goal isn’t to make DogBerry a multimillion dollar company, Frede said, but to keep it a small, family-run business.
Neither of them ran their own business before this one, so what have they learned?
“The unknowns are the biggest challenge,” Frede told WCPO. “Once we learn something, we’re very consistent about what we do.”
Also, he said, they have learned patience.
“Neither of us are by nature very patient people, but it’s taught us to be,” Frede said.
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